WestJet hosted almost 1

A Christmas miracle for Fort Mac

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.



An Albertan community in desperate need of a little magic, got a well-deserved Christmas miracle – thanks to WestJet.

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.

WestJet went into the community for Fort McMurray and concocted a special surprise for families devastated by the May 2016 wildfire that saw the entire city evacuated.

“This year, we wanted Christmas to mean just a little bit more for the residents of Fort McMurray,” said Richard Bartrem, WestJet vice-president of marketing communications.

“WestJet is deeply connected to the community, which is why we wanted to show them how much we care. We were at the airport the day the fire hit town, and several WestJetters also lost their homes. This year’s Christmas miracle was an opportunity for WestJet to do what we do best – help connect a community, celebrate the season and bring a smile to peoples’ faces.”

WestJet hosted almost 1,000 local residents at a Snowflake Soiree at the end of November for a night they would never forget.

The party was full of surprises for families, including a variety of crafting activities, a performance by Canadian music superstar Johnny Reid and the of course the biggest surprise of all – special white boxes that floated down from the sky.

Each gift box contained personalized family portraits in a Christmas ornament and – WestJet flight vouchers for the entire family.

“I think it’s important for myself, all the people here, for the rest of the world, to show Fort McMurray that we care,” said Reid. “And that even in our darkest times, there are people out there that are going to show up and show them light, love and support.”

Among the Snowflake Soiree guests were seven families who received special gifts from WestJetters who heard the families’ stories and wanted to help by giving their own irreplaceable items.

These included an heirloom watch from the Second World War, a special snowboard and a childhood book with an encouraging message. View the families’ stories here.

“We know this will be a difficult Christmas for the community,” said Bartrem. “It’s important for us to show the people of Fort McMurray they are not forgotten.”

If you need a good cry today, Christmas Miracle: Fort McMurray Strong may be just for you.

 

Just Posted

Nine fires burning in West Kootenay

All fires considered to be lightning caused.

PHOTOS: Castlegar swimmers at Trail meet

Castlegar swimmers took part in the Greater Trail Stingrays meet last weekend.

Castlegar mayor releases FCM itinerary

Bruno Tassone delivers promised report on activities at Quebec City municipal conference

Castlegar watering restrictions start this week

No watering or car washing allowed between 11 a.m. and 5 p.m.

Fish free on Family Fishing Weekend

Family Fishing Weekend events take place June 14 to 16 with organized events in the Kootenays.

10 facts about Father’s Day

Did you know that the special day for dads was first celebrated in 1910?

Bombers down B.C. Lions 33-23 in season opener

Former Lion Andrew Harris leads Winnipeg with 148 rushing yards

Northern B.C. family remembers murdered Indigenous woman with memorial walk

Still no closure for Ramona Wilson’s family 25 years later

B.C. university to offer mentorship program for former youth in care

Students using the provincial tuition waiver program will soon be able to form a community at KPU

You might not know these B.C. records are public

Hired a lawyer to file a civil claim? Those are published online

B.C. bus driver loses case to get job back after texting while driving full bus

An arbitator ruled that Tim Wesman’s phone usage was a “a reckless disregard for public safety”

Revamped B.C. Lions set to battle veteran Winnipeg Blue Bombers

The Lions’ first test of the season will be a big one

No business case for Trans Mountain expansion, says former environment minister

Cabinet is expected to announce its decision on the expansion of the Alberta-to-B.C. pipeline by Tuesday

LETTER: British Columbia’s forest industry crisis being made worse

Andrew Wilkinson warns of regulatory overload by John Horgan’s NDP

Most Read